Do-good company Bluem starts partnership for more inclusiveness
PRESS RELEASE
Wijhe, October 20, 2021 – In context of ‘put your money where your mouth is’ Bluem International has taken a big step towards a better world. The do-good company from the Netherlands has started a partnership with a company that has been built from the same soil, social company Standerlink. Together with Standerlink, who focuses on creating inclusive work, Bluem -a healthy oral care company- is thereby actively contributing to the social development goals of the UN, the so-called SDG’s.
The SDG’s are seventeen goals to make the world a better place by 2030. Bluem International actively contributes to several of these goals, not only by elevating health and well-being through oral care, but also in the areas of climate (better surface water) and inclusiveness, Bluem takes its responsibility.
In the context of inclusiveness, the collaboration with Standerlink is a great step forward. Through this collaboration more people with a distance to the labor market can play a meaningful role. The employees of Standerlink all have their own difficulties to move forward in the regular labor market. Some of them are on the spectrum, but this doesn’t make them any less capable of managing website content or carrying SEO activities.
Marnix Hoeve, online marketeer at Bluem, about this cooperation: ”during the migration of our website to a new environment, the people at Standerlink helped us tremendously. They handled quickly and accurately with migrating hundreds of pages to our new website. Due to this cooperation and the positive effect of it, we decided to go further by outsourcing even more online activities. And the fact that we are contributing to more inclusiveness is, of course, a great thing”.
Project manager Frans Rippen of Standerlink is also excited about the collaboration with Bluem International. ”It gives us a sense of appreciation and trust. By entering into more collaborations like the one with Bluem, we can further develop our expertise and offer our employees more different options to develop themselves.”
About Standerlink
Standerlink focuses on creating inclusive work. As a ‘social enterprise’, the company provides content management for web shops, web shop development and SEO activities at a competitive price. Standerlink was founded in 2018 by Peter de Jongh, director of Standergroep. He noted that it is not always possible to secure a sustainable workplace for everyone, but that there is a demand for this, both from job seekers and employers. Job seekers are often highly motivated and do a good job, but the facilities and work adjustments needed for some of this target group cannot always be arranged by a regular company. Standerlink offers the solution.
About blue®m
blue®m is a leading oral care brand from the Netherlands. A company with a mission to elevate health and well-being through oral care. The company has a track record of more than 10 years in the dental industry. Meanwhile, its award-winning professional oral care collection for day-to-day use, is available in more than 50 countries.
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Note to Press:
To request additional press information, such as images or product/fact sheets, or to obtain blue®m products for editorial purposes, please contact Cristel Malherbe-Bredius at: cristel@bluemcare.com.