Frequently Asked Questions


  • We use a natural and essential oil to give a fresh taste and smell to our products. It’s a peppermint taste so that you are kissable.

  • Water is almost always found at the top of your skincare labels. This is an indication that it is one of the most abundant ingredients in the formula. Because water is a good solvent, it is rarely found in its pure forms, instead it is usually found in nature containing ions of different salts. Depending on the amount of salt dissolved in the water, it can be described as hard or soft water. Rain water for example is a form of soft water. The type of water we use in our products is purified soft water. Soft water lathers up really well. It’s like brushing your teeth with pure rain water ;).

  • For those who prefer fluoride in their toothpaste we have developed a calcium-fluoride toothpaste. This is the most natural form of fluoride. Regular brands use between 1,000 – 1,500 ppm. Our toothpaste contains less but definitely enough to reduce that caries.

  • Carboxymethyl cellulose or Cellulose gum, which comes from the cell walls of plants such as wood pulp and cotton seeds, is essentially a thickening agent used in all kinds of products this type of additive can improve texture, stabilize foam, keep sugar from crystallizing, bind water, and more. Cellulose gum is versatile. It’s in our toothpaste to stabilize and thicken it. Some people may have an allergic reaction or sensitivity to cellulose gum, although this is extremely rare. As you can see from the benefits and risks outlined above, cellulose gum is generally considered to be a fairly safe food additive. It doesn’t have any nutritional value or health benefits, but it can be a very useful additive to all kinds of products.

Shipping and Returns

  • We work together with a fulfillment company from Nieuwegein (The Netherlands), called Active Ants. They take care of a correct shipment of the products you ordered and will choose the delivery party who is going to deliver your parcel.

  • After you have placed your order, the order is final and changes can't be made. If you prefer to receive the parcel on a different address please make sure to note the correct address in the order process.

  • If you have received incorrect or damaged products or if products are missing please contact our customer service.In the case of receiving a product that you did not order, please leave the sealed packaging intact. If the unwanted product is used it will be considered as an accepted product which means the product can't be returned.
    Bluem retains ownership of goods shipped in error.

  • When ordering products for delivery outside of the Netherlands you may be subject to import duties and taxes, which are levied once the products reach the specified delivery location. Any additional charges for customs and/or import clearance and other handling charges must be paid by you, as we have no control over these charges.

Usage and function

  • After you have had an appointment with your periodontist, dentist or dental hygienist you can use our Oral Gel for faster healing. Our oral gel contains a higher concentration of active oxygen and ensures a faster recovery. To get the most out of the Bluem products we advise combining our products. Also never forget to make regular appointments with your dental hygienist.

  • Short answer: The oxygen fluid is a neutral mouthwash with no dyes, flavours or foaming agents, only a high concentration of active oxygen. Our oxygen fluid is a medical device (Class 1), specially designed to improve the healing of wounds in the mouth.

    Our mouthwash does contain dyes, flavours and foaming agents. That sums up the difference between our mouthwash and oxygen fluid.

    Our mouthwash is used for daily oral care. People with implants, bad breath or gum disease are benefiting from the mouthwash with their daily care routine.

    Many people benefit from our oxygen fluid to prevent irritation and heal wounds or people who find our mouthwash too strong in flavour. When you have had chemotherapy, radiation or ill-fitting dentures or suffer from inflamed membranes our oxygen fluid is an essential product in your daily oral care.

  • To apply the oral gel you can use a cotton swab, your own finger or a terumo syringe. You can buy a terumo syringe in our webshop if you don’t have one at home.

  • Our specially designed oral gel is an absolute must have if you have gingivitis. Aside from the oral gel we also advise combining the oral gel with our mouthwash (or if you have a real sensitive gums use our oxygen fluid) and bluem toothpaste to make sure the oral gel can perform it’s magic at its best!