PRESS RELEASE: blue®m and Delta Dent Introduce Revolutionary Oral Health Solutions to Albania

Zwolle, The Netherlands, March 26, 2024 – blue®m, a leader in innovative oral health care solutions, is thrilled to announce a strategic partnership with Delta Dent, marking the introduction of its dental oxygen therapy products to the Albanian market. Founded in 1992, Delta Dent has established itself as a trailblazer in the distribution of dental products and equipment in Albania, under the visionary leadership of CEO Sokol Rreshka.

With over a decade of experience in the dental industry, Mr. Rreshka’s mission aligns with blue®m’s commitment to improving oral health through pioneering products. “Delta Dent’s dedication to innovation and quality made them the ideal partner to bring our unique oxygen-based products to Albania,” said Johan Blijdorp, Sales Director at blue®m International. “Their extensive network and understanding of the local market needs are exactly what we need in this region.”

“We were captivated by the innovation that blue®m’s products represent,” stated Sokol Rreshka, CEO of Delta Dent. “Upon reviewing blue®m’s product line, we recognized a unique opportunity to introduce their products to the Albanian market. The growing demand for innovative dental solutions in Albania aligns perfectly with blue®m’s offerings.”

Among the first products to be introduced are the blue®m Mouthwash, Oral Foam, Oral Gel, and Toothpaste, expected to become staples in Albanian dental care. These products will be available through Delta Dent’s store in Tirana and distributed nationwide, ensuring accessibility for all.

In anticipation of the launch, Delta Dent is preparing a comprehensive marketing campaign to familiarize the Albanian public and dental professionals with blue®m’s benefits. Activities will include social media promotions, TV spots, distribution of informative brochures, and participation in local events and conferences, featuring experts from the blue®m Team.

About blue®m
blue®m is a leading oral care brand from the Netherlands. A company on a mission to elevate health & well-being through oral care. With a 15 year+ proven track record in the dental industry, blue®m is available in more than 70 countries with an award-winning professional oral care collection for problem care and day-to-day life.

Note to press
To request additional press information, like images or product/factsheets, or to obtain blue®m products for editorial purposes, please contact:
Cristel Malherbe-Bredius
+31(0) 85 303 11 49
cristel@bluemcare.com.